Focus on Europe at Cinema Expo
2002
Amsterdam, 24 - 27 June 2002
This event, held this year for the sixth time at Cinema Expo International 2002, was promoted in collaboration with The Hollywood Reporter, with the patronage of European Film Promotion and the support of Heineken.
THE MEDIA SALLES SEMINAR
Focus on Europe at CEI 2002
was opened by the annual seminar from MEDIA Salles:
"2001 ADMISSIONS WERE UP. Was it due to European
films!?
A panorama on cinema-going in Europe in 2001", which
was held on 24 June. 2001 was a particularly successful year for the
increase recorded in admissions: in particular Germany registered an
increase of 16.6%, France of 12%, Norway of 7.7%. Data recorded in countries
like Poland (+32.3%) and the Czech Republic (+18.9%) shows a growth
also in Eastern Europe, too.
The importance of domestic hits as a factor in increasing admissions
in cinemas. Some case studies.
At the beginning of the seminar, Mike Vickers, Treasurer of MEDIA Salles,
welcomed the participants (about 300 professionals), presenting the
initiatives of MEDIA Salles. Documentation on this seminar in the attachment.
On 26 June at 2.00 pm, RAI, room H, the Seminar on cinema
statistics was held. This was organised by the Foundation for Research
and Statistics of NFC, with the participation of MEDIA Salles.
The subjects of this seminar:
-
ways to improve the general quality of the statistical information concerning cinemas in Europe
-
to improve the accessibility of the results of national research projects that are also of interest for other countries, but are not accessible because of the absence of translations.
MEDIA SALLES SCREENINGS
At the heart of Focus on Europe, whose objective is the promotion of European films, was the screening of the film that by 23 June was already a box-office hit in the UK with over 17m euro: Bend it like Beckham by Gurinder Chadha. Following its success in the UK, the film has been showing in more than 30 territories from July 2002: Australia, Croatia, Slovenia, Serbia, Czech Republic, Denmark, Finland, France, Germany, Greece, Hong Kong, Hungary, Iceland, India, Israel, Italy, Japan, Korea, Latvia, Lithuania & Estonia, Netherlands, New Zealand, Norway, Portugal, Singapore, South Africa, South America, Spain, Sweden, Switzerland, Taiwan, Turkey, North America.
In order to offer an overview of European films particularly suited to international circulation, the screening was preceded by a series of trailers including: God's Bankers (I banchieri di Dio - Il caso Calvi), Italy 2001, by Giuseppe Ferrara; 8 Women (8 Femmes), France 2002, by François Ozon; Respiro (Grazia's Island), Italy 2002, by Emanuele Crialese; Bloody Sunday, UK/Ireland 2002, by Paul Greengrass.
MEDIA SALLES STAND
On the MEDIA Salles stand booths #119-120, thanks to the co-operation of European film institutes and sales agents, visitors to CEI 2002 found ample documentation:
- catalogues and advertising materials regarding films expected in cinemas over the coming months
- the "European Cinema Yearbook" + Source Document available in CD-Rom thanks to the collaboration with ANEC; MEDIA Salles Newsletters "European Cinema Journal"; information on the upcoming initiatives of MEDIA Salles.
MEDIA Salles was provided with catalogues, fliers, newsletters, posters, videotapes, trailer reels, CD-Roms by IRISH FILM BOARD (Ireland), INSTITUTO DE CINE / ICAA (Spain), NORWEGIAN FILM INSTITUTE (Norway), CATALAN FILMS & TV (Spain), HOLLAND FILM (The Netherlands), ANICA (Italy), ITALIA CINEMA (Italy), FLANDERS IMAGE (Belgium), SWISS FILM (Switzerland), SWEDISH FILM INSTITUTE (Sweden), UNIFRANCE (France), MINERVA GROUP (Italy), CELLULOID DREAMS (France), FANDANGO (Italy), A - Film Distribution (The Netherlands), PORTMAN FILM & TELEVISION (UK), BETA CINEMA (Germany).
At the MEDIA Salles Stand:
Elisabetta Brunella, MEDIA Salles with Bob Marich, Variety Deal Memo
At the MEDIA Salles Stand:
Elisabetta Brunella, MEDIA Salles with Alexandros Karapatakis, Manolis
Karapatakis, Cineplex (Cyprus)
At the MEDIA Salles Stand:
Laura Fumagalli, Multiplex Arcadia (Italy)
Room A - Amsterdam RAI, 24 June at 10.30 am
Focus on Europe - MEDIA Salles Seminar
2001 ADMISSIONS WERE UP.
Was it due to European films!?
A panorama on cinema-going in Europe in 2001
2001 was a particularly successful year for the increase
recorded in admissions: in particular Germany registered an increase of
16.6%, France of 12%, Norway of 7.7%. Data recorded in countries like
Poland (+32.3%) and the Czech Republic (+18.9%) show a growth also in
Eastern Europe.
The importance of domestic hits as a factor in increasing admissions in
cinemas. Some case studies.
Hosted by:
Mike Vickers - Treasurer MEDIA Salles
Chairperson:
Elisabetta Brunella - Secretary General MEDIA
Salles
Data on admissions to the most successful domestic films in a number of
countries.
Excerpts from Der Schuh des Manitu the big hit in Germany - made available
by Beta Cinema in the English version.
Speakers:
Joachim Ph. Wolff - Vice President MEDIA Salles
A panorama of cinema-going in Europe in 2001
Pawel Wachnik - General Manager Operations
Poland - Ster Century
The situation in Poland with data on domestic hits
Tom Remlov - Producer Norsk Film AS
Case study: Cool & Crazy, the unexpected smash hit at Norwegian cinemas,
plus some consideration on domestic hits and their potential to cross
national borders. Screening of few minutes of Cool & Crazy.
Big Screen Showings of European Films
Wednesday 26 June 2002 @ 10am
SHOOTING FOR GOAL! WITH EUROPEAN MOVIES
Screening Programme
- Heineken trailers
- MEDIA Salles promotional campaign
animated feature by Gianluigi Toccafondo
Trailers
- God's Bankers (I banchieri di Dio - Il caso
Calvi), Italy 2001
Directed by: Giuseppe Ferrara
- 8 Women (8 Femmes), France 2001
Directed by: François Ozon
- Respiro (Grazia's Island), Italy 2002
Directed by: Emanuele Crialese
- Bloody Sunday, UK/Ireland 2002
Directed by: Paul Greengrass
Big Screen Presentation Of The Hit Movie From The UK
Bend it like Beckham
directed by Gurinder Chadha
With the collaboration of:
The Hollywood Reporter
and the patronage of
European Film Promotion
and the support of
__________________________________________________________________________
Bend it like Beckham
A comedy about bending the rules to reach your goal, Bend It Like Beckham explores the world of women's football, from kick-abouts in the park to freekicks in the Final. Set in Hounslow, West London and Hamburg, the film follows two 18-year-olds with their hearts set on a future in professional soccer. Heart-stopping talent doesn't seem to be enough when your parents want you to hang up your football boots, find a nice boyfriend and learn to cook the perfect chapatti.
Year:
Country:
Script:
Production companies:
2002
UK, D
Paul Mayeda Berges, Guljit Bindra
BSkyB [uk], Bend It Films [uk], British Screen [uk], Film Council [uk], Filmförderung Hamburg [de], Helkon Media AG [de], Road Movies Filmproduktion [de], Roc Media [de], Works and Future Film, Financing [uk]
Following a meeting between MEDIA Salles, The Hollywood Reporter and efp (European Film Promotion), organised in Cannes during the Film Festival, BEND IT LIKE BECKHAM was selected on the merit of its box-office success in the UK and because it proved to be a film with potential for international circulation and therefore suitable for screening to an international audience of exhibitors during Cinema Expo International. The foreign sales agent and the film's Dutch distributor were thus contacted in order to obtain a copy of the film to show during Focus on Europe.
The film was a great success in Amsterdam with over 1,000 spectators.
8 Women (8 Femmes)
An isolated mansion in the snowy countryside of 1950s France. A family is gathered for the holiday season … But there will be no celebration - their beloved patriarch has been murdered! The killer can only be one of the eight women closest to the man of the house. Was it his powerful wife? His spinster sister-in-law? His miserly mother-in-law? Maybe the insolent chambermaid or the loyal housekeeper? Or could it possibly have been one of his two pretty young daughters? A surprise visit from the victim's glamorous sister turns the investigation into a day of hysterics, rivalries and even musical interludes. Comic situations are spiced with dark family secrets. Seduction dances with betrayal. The mystery of the female psyche is revealed. Eight women. All of them suspects. Each has a motive. Each has a secret. Eight women. Beautiful, tempestuous, intelligent, sensual and dangerous … One of them is guilty. Which one is it?
Year: 2002
Country:
Cast:
Script:
Production companies:
2002
France
Catherine Deneuve, Isabelle Huppert, Emmanuelle Béart, Fanny Ardant, Virginie Ledoyen, Danielle Darrieux, Ludivine Sagnier, Firmine Richard
François Ozon
BIM [it] ; Centre National de la Cinématographie [fr] ; Fidélité Productions [fr] ; France 2 Cinéma [fr]; Gimages 5 [fr] ; Le Studio Canal+ [fr] ; Mars Films [fr]
Releases
