An initiative of the EU MEDIA Programme with the support of the Italian Government
Since 1992 MEDIA Salles has been promoting the European cinema and its circulation at theatrical level
20 October 2006
Double the numbers of digital screens worldwide,
while the numbers of multiplexes continue to grow, after a 2005 that
loses over 100 million spectators in European cinemas.
At the end of 2005 there were 591 screens equipped
with DLP CinemaTM technology throughout the world.
The growth trend also affects Europe (262 screens, +35%), though to a lesser degree, as well as Asia (309 units, + 51.5%).
MEDIA Salles’ figures also show an increase in
multiplexes (complexes with at least 8 screens) in Europe which, although
continuing at a slower rate than in the past (5.3% between 2005 and
2006, compared to 8% in the previous twelve months), brings the total
number of screens to 11,063 in a total of 30 countries.
Western Europe, which does not escape a trend that
affects more or less the whole world, sees a drop in its spectators
from 962 to 861 million, with a 10.5% decrease.
For further information:
MEDIA Salles, a
project operating within the framework of the European Union's
MEDIA Programme, with the support of the Italian Government,
fosters theatrical distribution of European audiovisual products, both
by high profile campaigns involving Europe's cinema exhibitors and by
initiatives to raise the visibility of European productions with industry
players and potential audiences, creating specialized information channels
on a global scale. Thus the current initiatives from MEDIA Salles dovetail
in a program with a triple focus – training, promotion and information
– and maximum combined effect.