Milan, 5 June 2004
This year's "Focus on Europe - Kidlfix
Special" has been specially organised to allow European exhibitors
the chance of participating in the most significant moments of the Zlín
Festival, such as the grand closing ceremony, broadcast live yesterday
on Czech television.
And this was the occasion on which Jens Rykaer, Vice-President of MEDIA
Salles, presented the "Euro Kids" 2004 awards.
In the "films" section, the award went to the German film Die Blindgänger
by Bernd Sahling, for successfully conveying an aspect of European
cinema culture, for its appeal to an international audience and for its
portrayal of the day-to-day problems of adolescents.
The first prize for cinemas was awarded to the Sala Don Bosco of
Genova (Italy), for the wide range of activities offered to children
and for its attention to the cultural significance of the cinema. The
second prize went to the multi-screen cinema Kristiansand Kino
of Kristiansand (Norway), for the great care taken to involve young
audiences, particularly through the organisation of a festival boasting
one of the most significant traditions in Europe. The Cinema Paradiso
of St. Pölten (Austria), winner of the third prize, has distinguished
itself in terms of its close attention to communication with young people
and the variety of initiatives offered them, which have included the opportunity
of using a film camera to make their own film: another way of attracting
young audiences to the cinema.
For further information:
Via Soperga, 2
Tel.: +39.02.66984405 - Fax: +39.02.6691574