Saturday 16 October
9.30a.m. Palace Hotel
Annual meeting of exhibitors belonging to the international Euro Kids Network circuit
Now at its fourth recurrence, this is an important occasion for exhibitors, giving them the opportunity to meet and compare notes: they look back together at some of the most significant experiences as members of the circuit, with the aim of sharing tools useful for activities in favour of cinema for younger audiences.
3 p.m. Palace
Seminar organised by MEDIA Salles and the ECFA on the distribution of films for young people in Europe
This year the seminar that MEDIA Salles, together with the ECFA, offers exhibitors centres on the specific market segment of the cinema addressed to young people. Thanks to the presence of distributors, sales agents and those responsible for organising film festivals for young people, the meeting aims to create better co-ordination between those who are involved in the promotion of films for young people, a product which is too often neglected in traditional distribution patterns.
Presentation of the “European Cinema Online Database”
Sunday 17 October
11 a.m. Villa Olmo - Sala Chaplin
Presentation of the survey “The Relationship between Young People and the Cinema: the nature and patterns of cinema-going in Europe”
MEDIA Salles’ research offers up-dated data and information collected over the years from young audiences in the theatres belonging to the circuit throughout Europe.
of the “Euro Kids Network Award” to the best European films for children
and young people
This award, to be made for the first time, aims to draw the attention of the industry and of European institutions to the necessity for increasing and supporting the production and promotion of films for younger people.