The cinematic Era: The Emblem melds the history of the cinema with the years of its existence. The interplay of light and shadow, negative and positive, bright and dark, is bounded by time, the never-ending, cyclical process of time. The emblem resembles a cine-projector spool, the winding of which is comparable to the passage of time. the typography accentuates the number of years that have passed. In this entry, the typography itself produces an image.