An initiative of the EU MEDIA Programme with the support of the Italian Government
Since 1992 MEDIA Salles has been promoting the European cinema and its circulation at theatrical level
Milan, 10 December 2004
we are happy to inform you that MEDIA Salles – an initiative of the European Union’s MEDIA Programme with the support of the Italian Government – will present the
“European Cinema Yearbook
– 2004 advance edition”
This year the Yearbook has extended its
report on cinema-going in the 1989-2003 period to 33 countries, thanks
to the recent addition of Malta. The section on world markets has been
developed to include 9 territories: the United States, Australia, Japan,
Canada, Hong Kong, South Korea, Russia, New Zealand and Israel.
From the MEDIA Salles’ Yearbook,
it can be seen that in 2003 the 18 territories analysed in Western Europe
experience a 5.2% drop in admissions, whilst screen numbers continue
to rise (+2.2%), reaching 27,000.
A preview of the new Yearbook will be distributed to those who take part in the “European Film Awards” 2004 prize-giving ceremony, to be held in Barcelona on the evening of 11 December.
The cd rom version of the Yearbook
has been produced with the support of ATR – Aria Termo
Rappresentanze, a company operating in the field of air conditioning,
which is the branch of Thereco for Italy and Eastern Europe.