MEDIA Salles at Kid Screen 1998 Milan, 3 and 4 November 1998 Congress Hall of the Province of Milan   Annual meeting of the Euro Kids Network members
In 1998 MEDIA Salles once again chose Kid Screen as the venue for the  Annual meeting of the Euro Kids Network members.   Two main events characterised the annual meeting:   3 November: the annual meeting of the cinema exhibitors taking part in the Euro Kids Network; 4 November: the seminar "The Commitment of European Cinemas to Films for Children and Young People:  Experiences and Developments"

 Tuesday 3 November Annual meeting of the exhibitors taking part in the Euro Kids Network   Many cinema exhibitors coming from different European countries (Denmark, France, Finland, Germany, Great Britain, Ireland, Italy, Portugal, Spain, Sweden) took part in the Euro Kids Network Annual meeting organised by MEDIA Salles.
During the meeting, some of the cinema exhibitors members of the Network presented their most important initiatives for younger audiences.
 
The guest speakers were:

• Rosa Ferro, Cinema Fantarca, Modugno (Italy);
• Patricia Fontvieille, Forum Cinéma, Chambéry (France);
• Timo Tillqvist, Kino Iiris, Lahti (Finland);
• Andrew Woods, Guildhall Arts Centre, Gloucester (United Kingdom).

 
 
  Wednesday 4 November "The Commitment of European Cinemas to Films for Children and Young People: Experiences and Developments"   The seminar offered a vast overview of the initiatives carried out in different European countries to enable young people to become acquainted with the cinema.
During the seminar, Paola Bensi, of the Catholic University of Milan, presented the results of the study carried out by MEDIA Salles on younger audiences "Young People and the Cinema: Features and Modes of Cinema-going in Europe".
There was also a practical demonstration of the "European Cinema On-line Database", the Internet tool created by MEDIA Salles to facilitate contacts among cinema operators .
 
The guest speakers were:

• Michele Marangi, AIACE, Italy;
• Ken Legargeant, Euro Kids Network and CICAE, France;
• Anna Solá, Euro Kids Network and Drac Mágic, Spain;
• Ginette Dislaire and Catherine Schapira, Ecole et Cinéma, France.

 
The annual meeting gave the Euro Kids Network members the possibility to get to know each other and to talk about their own experiences and impressions, to compare these with the situation in other European countries and to offer the exhibitors many useful tools for their activities in favour of younger audiences.